by Corte Swearingen on September 22, 2009
The free Google Analytics tool is a no-brainer when it comes to monitoring your small business website. You simply must install and use this powerful program. Google Analytics is simple to use for the beginner, yet robust and sophisticated enough for larger companies. Here are five reasons why it is essential to use it on [...]
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by Corte Swearingen on May 21, 2009
When a prospect shows interest in your business, what do you give them in order to further develop trust and confidence? You should be sending them a complete marketing communications folder. I recommend a basic two-pocket folder that has notches on the inside pocket for your business card. For custom folders with your logo printed [...]
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by Corte Swearingen on April 9, 2009
I typically hate toolbars. Every once in a while, I break down and load one up, only to remove it a few days later after I discover I’m not really using it. As a small business consultant, I’m always looking up statistics about various websites. There are a lot of free tools out there to [...]
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